There are a lot of reasons why you might be interested in graphic design jobs. Maybe you’re just starting out and you’re trying to find your first job. Maybe you’re looking to expand your experience and try new things.
If you’re an aspiring graphic designer, you might be wondering what kinds of graphic design jobs are out there.
What do graphic designers do?
- Design logos, illustrations, posters, brochures, flyers, newsletters, and other materials for print and electronic media
- Use graphic design software to design products such as business cards, logos, and websites.
- Collaborate with marketing teams to determine the best way to present materials visually.
- Follow brand guidelines to ensure consistency across all products.
- Take photographs of products and people for use in marketing materials.
- Make adjustments to images as needed (i.e., cropping or retouching).
Graphic design is a field with an unlimited number of job opportunities. Whether you’re interested in pursuing a degree in graphic design or just looking to get started with some freelance work, it’s important you understand the different types of graphic design jobs available to you.
Below are 10 different types of graphic design jobs that you can start now!
- Print Design
Graphic print design jobs can include items of many sizes, such as books, magazines, newspapers, catalogs, brochures, and flyers. The designer’s main job is to create a layout that is visually appealing and that will attract the reader’s eye.
Print design is the general process of designing your artwork for print. Whether you are creating a brochure, flyer, or even an invitation or wedding invitation, it all starts with a print design.
- Logo Design
A logo designer job is one of the most common graphic design jobs. A company’s logo is a prominent branding tool that represents the company’s mission and values, so it’s an important job to have.
A logo designer creates a symbol or stylized text that represents a company or product. Logo designers work for companies small to create images that customers recognize and remember.
- Video and Motion Graphics
The motion graphics designer creates animated graphic elements for video production. They use typography, photography, film footage, animation, and 3D models to convey information to an audience through moving images.
Motion graphic designers combine their artistic skills with an understanding of how video and audio work together to create an engaging visual experience. They create layouts for video, animation, and objects that move, working to a brief set by the client.
A motion graphic designer is responsible for incorporating movement and audio into branding, digital design, film, and television. As a creative professional, the motion graphic designer works under the art director or creative director.
- Posters, Flyers, and Brochures Designers
The poster designer will create and design posters, flyers, and other promotional pieces. The ideal candidate should be flexible, quick to understand the needs of the department, and have strong design skills.
Brochure designers create eye-catching promotional materials for companies. These pieces are generally used at trade shows and in direct mail campaigns. Brochures contain information about products or services, as well as images and text designed to attract potential customers.
- Corporate Branding Designer
The corporate branding designer is an expert in the field of graphic design and branding. He or she is responsible for designing logos, letterheads, business cards, and brand guidelines for companies.
This job often involves working with clients to understand their needs and goals, as well as developing multiple design concepts for a client to choose from. Corporate branding designers may work with the same company for years on end or move from company to company depending on their skillset and career goals.
- Web Design
Web designers design websites for individuals or companies. They focus on layout, color schemes, and typography to create a look and feel for websites or online publications. Some web designers integrate content management systems (CMS) into their designs to allow customers to update their website themselves without learning HTML.
Once a website is created, designers help with maintenance and additions to the website.
- User Experience Designer (UX)
UX designers look at the bigger picture when designing websites or apps — they think about things like user experience (UX) and user interface (UI) when creating a site’s look and feel. A UX designer is concerned with how a site looks as well as how it works. They make sure that all the pages flow together logically and intuitively.
- User Interface Designer (UI)
The user interface (UI) designer is responsible for the design of the user interface of a product. This includes physical products, such as cars and refrigerators, as well as digital products like software and websites.
- Package Design
A package designer creates the visual design for consumer goods, such as food and beverages, pharmaceuticals, electronics, cosmetics, and more. A package designer is often responsible for the product’s logo design and overall branding.
Package designers must be proficient in many different areas of design, including typography, illustration, and photography. The best package designs are those that use bold imagery to grab a consumer’s attention and make a lasting impression.
- App Design
Most people don’t see the amount of work that goes into designing an app. It takes a lot of different skills and talents to create something as complex and dynamic as an application. The app designer job is extremely important in today’s mobile world, where apps are becoming the way people interact with their phones.
The app designer determines how an app looks and works. They are expected to understand how people use apps – what they expect from them and what they want them to do – while also having an awareness of how brands want their apps to look in order to reflect their image.
So whether you’re designing a logo with Illustrator or a brochure, the most important thing is to know why you’re doing what you’re doing. Know what problem you’re trying to solve and what your client’s goals are. Then make sure the choices you make help solve that problem, and meet those goals.